Book-Ears is a unique Irish product perfectly designed for children books. Book-ears provide bookmarks for kids specifically designed to encourage kids to read. An ideal way to make reading fun and interactive for every child. Its is well proven that reading helps develop childrens mental and social interaction. Kids who read often get widely better at it, this is very much common sense. After all, practice makes perfect. Reading is the perfect exercise for kids brains to develop and strengthen brain connections. It helps prove concentration and as children grown up, they develop the ability to to do this for longer periods of times. Book-ears bookmarks for kids will help reading children books even more fun, reading in turn teaches children about the world around them in such away the tv cant.